Published 7 Feb 2023, 8:53 a.m.

If we need to choose one slot developer that stands out from the crowd with its innovative releases, that would definitely be TrueLab. The company is known for its high-end slot products with eye-catching designs and brilliant in-game mechanics. And in just one week, TrueLab will finally release its revolutionary slot game called Guns, Love & Therapy.

We've been lucky enough to arrange an interview with TrueLab and find out exclusive details about its upcoming release. What makes the Guns, Love & Therapy slot unique is the heavy use of AI throughout its development. So, without further ado, here's what Karl had to say about this fantastic game!

Welcome, Karl! Thank you for taking part in our interview series. Before we begin, can you provide a brief overview of yourself and the company, TrueLab Game Studios?

"Of course, I'm Karl von Brockdorff, the Chief Marketing Officer of TrueLab. I manage the marketing and creative efforts for the studio. TrueLab is a leading developer of high-quality online slot games, boasting a team of experienced professionals passionate about creating exciting games for players.

In 2023, we've expanded our team and have exciting new games in the works featuring innovative features and unique themes. Our goal is to continuously find new ways to engage players, and we're confident that our upcoming games will do just that.

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Can you give us an insight into one of your latest releases, Guns, Love & Therapy?

"Absolutely, Guns, Love & Therapy is a trailblazing game that challenges the conventional norms of the industry. It's a witty commentary on contemporary societal issues and features well-crafted characters, including two mercenaries named Big D Straddler and Midnight Cowboy. Their goal is to take down a malicious cult leader who practices conversion therapy as a means of manipulation.

The base gameplay is our take on the megaways mechanic, with randomized symbol counts per spin, high volatility and two bonus rounds featuring sticky and random wilds. Players have the option to add to the excitement by purchasing access to either of the bonus rounds. We're confident that this game will set a new standard for our studio and be a standout release in the near future."

Can you inform us about when the public can expect to play Guns, Love & Therapy?

"Guns, Love & Therapy will be released on Valentine's Day. The game's tagline highlights the essence of the game's narrative set in a post-apocalyptic world, where rights and acceptance are tackled in a comical light. A demo of the game will be available one week prior to the launch."

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We’ve heard that this is the first game on your roadmap that heavily used AI in its development. Would you be able to tell us more about this?

"AI played a crucial role in the development of Guns, Love & Therapy, and we were thrilled to incorporate its capabilities into the game creation process. Our team of writers utilized AI tools to generate storylines and characters, which were then refined and developed into a well-crafted narrative. This helped us to come up with unique and compelling characters, each with their own rich backstories and personalities.

In addition, we leveraged AI to generate conceptual art for the game, including character designs and backgrounds. The AI algorithms helped us to create a visually stunning style for the game that is both striking and cohesive. The resulting look and feel of the game is a testament to the power of AI in driving creativity and innovation in the gaming industry.

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We believe that AI is a valuable tool for the development of online slots and other games, as it facilitates the process from concept to development. From helping to craft compelling storylines to generating stunning artwork, the impact of AI on the development process of Guns, Love & Therapy was significant, and we're excited to continue to explore its possibilities. Our team is dedicated to pushing the boundaries of what is possible with AI, and we look forward to continuing to innovate within the gaming industry."

Can you share the company's future plans for game innovations and expansion?

"Our company is focused on staying at the forefront of the online slot gaming industry and continuing to push the boundaries of what's possible.

In terms of game innovations, we're exploring new and exciting ways to enhance the player experience, such as incorporating new technologies like NFTs. We're also continuing to experiment with new game mechanics and features to keep players engaged and interested.

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In terms of projects, we have a number of new games in development that we're excited to share with players. Our goal is to continue to offer fresh and innovative experiences that keep players coming back for more.

Lastly, we're always looking for new opportunities to expand our reach and bring our games to new markets. We're actively seeking out new distribution partners and exploring untapped regions to increase our reach and bring our games to a wider audience.

Our commitment to innovation, growth, and expanding our reach will allow us to maintain our position as an up-and-coming provider in the online slot gaming industry."

Thank you for your time, Karl! We wish you huge success with Guns, Love & Therapy and are looking forward to more extraordinary releases in the future!

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