Playtech launches live casino studios in US states

Simona Boshkova | Published 28 Dec 2021, 10:05 a.m.

Playtech, one of the largest software development companies in the gaming industry, has announced plans to expand its live casino offering in two US states. Namely, Michigan and New Jersey will gain access to Playtech’s gaming platform through partnerships with Parx Interactive and Bet365, respectively.

The announcement comes shortly after we reported that Microgaming and Evolution strengthen Latam market. As it seems, players from all over the world will be able to play some of the most popular casino games provided by major operators like the above-mentioned ones.

Playtech intends to offer a variety of games

As mentioned above, Playtech has opened two new live casino studios across the US, one in Michigan and another in New Jersey. The live casino in Michigan is launched in partnership with Parx Interactive, while the live casino in New Jersey is facilitated by a partnership with Bet365.

Both live casino studios are now up and running as they received regulatory approvals from the Michigan Gaming Control Board (MGCB) and New Jersey’s Division of Gaming Enforcement (DGE). 

The Michigan studio is located in Southfield, specifically designed to offer live casino. There, players have access to Blackjack, Roulette, Baccarat live dealer tables as well as All Bets Blackjack, a game unique to Playtech. On the other hand, the New Jersey studio is located in Atlantic City.

Edo Haitin, CEO at Playtech Live Casino, said: “This is a landmark moment for Playtech and our development in the US and it is something we are all very excited about. We are humbly grateful for the warm welcome and support our teams have received from the Atlantic City and Southfield communities, and we are looking forward to becoming an integral part of these communities and contribute our part.

“The launch of the two facilities represents our core strategy of bringing our industry-leading studio standards to the U.S. whilst ensuring that Playtech Live’s most engaging and innovative products & technology are available to new markets and audiences.”

Furthermore, Playtech intends to offer more games, including a sports-focused live offering, an arcade and a number of game shows.

Commenting on the announcement, Haitin added:

“By partnering with Parx Interactive in Michigan and bet365 in New Jersey, we have been able to enter some of the fastest growing states in the U.S. and Playtech’s vision and drive for growth in these states has been well received by the local communities,”

“Launching two state-of-the-art studios across two regulated states in one day is not something I have seen done before, but I am incredibly proud of the entire Playtech Live team for stepping up to the challenge and producing not one, but two best-in-class Live Casino studios.

“By developing specially customized gameplay experiences for the US audience, we are confident we will deliver an exceptional online experience to players in Michigan and New Jersey, and we are excited to continue our journey with further strengthening our Playtech Live offering with more leading titles and content in the coming months.


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